Director of Revenue Operations

The OpportunityPillar4 Media is seeking a Director of Revenue Operations to join its fast-growing team.
As a senior leader on the Pillar4 Well team, you will collaborate closely with executive leadership and cross-functional teams to spearhead strategic initiatives that drive sustainable revenue growth, shape innovative solutions, and position Pillar4’s Well vertical as a market leader. Your ability to influence, innovate, and execute will be pivotal in guiding the team toward long-term success.
Pillar4’s mission is to to help people live healthier lives with access to trusted resources, in-depth product reviews, and supportive communities. Our vision is to build the #1 content and commerce engine connecting consumers directly to the best brands in all four pillars of health and wellness: sleep, fitness, nutrition, and mental health.
What You’ll Be DoingReporting directly to the President, the Director of Revenue Operations will:Be a strategic thought leader who thrives on analyzing complex data to uncover key insights and opportunities that drive sustainable business success. Your analytical mindset will be essential in developing forward-thinking solutions and guiding data-informed decisions.Bring a strong commercial acumen to evaluate revenue streams, conversion rates, and market dynamics across multiple lines of business. Your ability to synthesize business performance with data-driven insights will directly inform strategic decision-making and partnership optimization, enhancing financial performance.Lead all end-to-end analytics for both onsite revenue optimization and program performance management for all commerce and performance marketing activities for our partnership sitesLead the development and execution of digital strategies and products that enhance user journeys, boost engagement, and increase monetization. Develop data-driven solutions that integrate seamlessly with broader business objectives, focusing on scalable, high-impact digital experiences. Develop merchant monetization strategies that drive higher website yield.Evaluate and execute new business opportunities, including launching net-new lines of business. You will leverage your analytical skills and market insights to conduct diligence on potential new lines of business, assessing their commercial viability, strategic alignment, and growth potential. You will work closely with the President to develop and execute go-to-market (GTM) strategies for new business initiatives, from initial concept to successful launch and scale.Apply data insights to business decisions and digital strategyMeet and exceed performance targetsManage partnership and partner relations to ensure Pillar4 is hitting brand performance KPIs and growing share with partnerPartner with vertical President to execute on GTM commerce, affiliate and lead generation strategies across multiple consumer product and service markets
What You BringA keen understanding of business strategy and the ability to identify opportunities for revenue growth and unit economic improvement.Proven experience applying data-driven decisions to optimize commercial performanceExperience with digital product management, including user experience (UX) design, A/B testing, and leveraging customer insights to create data-driven product roadmaps. Proficiency in implementing technologies that optimize digital engagement and monetization4-6 years of experience in a highly quantitative and analytical role; statistics, management consulting, or investment banking experience is more relevant to this role than traditional marketing or market research analysisBachelor’s degree in an analytically oriented discipline (e.g. business, economics, statistics, mathematics, etc.)Comfort with measuring, interpreting, and making real-time decisions based on large volumes of dataAbility to build financial models, conduct ROI analysis, and present data and recommendations to senior team members on a regular basisUtilization of AI to drive performance and create efficienciesFluency in Microsoft Excel; competency in advanced statistical tools and data visualization tools a plusBasic programming, SQL, Python or R Studio and scripting experienceDesire for a fast-paced, constantly changing environment with competing priorities and deadlinesCompetitive drive and a hunger to learn
What We Look For Openness to feedback and collaboration: You’ll be working closely with folks across different teams, so you’ll need to be open to the process and accept feedback and critique.Strong communication skills: You’ll have the ability to build relationships with external stakeholders, report up to internal stakeholders, and foster strong alignment with your team.Alignment with Pillar4’s culture: We live by our values and expect our team to buy in - Act with focus, Get after it, Grow without limits, Build the team, Obsess Over Customers, Commit to ServiceEntrepreneurial spirit: Our team members act like entrepreneurs in that we are incredibly driven, agile, goal-oriented, and are always up for a challenge.
Why You Should Join UsResults: Pillar4 has built the #1 digital media company in the sleep health and hygiene space and is profitably expanding into fitness, nutrition, and mental health verticals.Stability: We are privately owned, have a holding period of ‘forever,’ and have significant cash to invest.Exposure: You will have a front-row seat in growing a business. Your teammates have built and sold companies, managed hundreds of employees, and run campaigns with Fortune 500 brands.Market landscape: The $4 trillion health and wellness market is a highly relatable industry that is transforming. There’s no better time than now to be building a business in this space.Career growth: There is no cap on growth, promotions, or the opportunity to own and put your stamp on important projects. Prove your value and you will be rewarded accordingly.Learning: We are a mighty team with subject matter experts in creative, branding, content strategy, SEO, paid media, and more. The opportunity to grow new skills and learn from smart people is endless.Impact-focused: Opportunities to take part in our quarterly initiatives with organizations like Beds for Kids and The Green Chair Project and help respond to the critical needs of our local communities.Fun: The team has a high bar for excellence but also a real interest in each other and making work fun.
The PackageBase salary and performance-based bonus commensurate with experience. At Pillar4, you’ll have access to competitive benefits, including health insurance, 401k, a monthly wellness stipend for house cleaning, gym membership, grocery delivery or massages, and cell phone reimbursement.
Who We AreLaunched in 2017, Pillar4 Media operates a portfolio of market-leading digital brands that help consumers make better purchasing decisions. Our vision is to help people live healthier lives with access to trusted resources, in-depth product reviews, and supportive communities. Our mission is to be the #1 content and commerce engine connecting consumers to the best brands in all four pillars of health and wellness: sleep, fitness, nutrition and mental health.
We also partner with the leading direct-to-consumer brands in our markets to grow their businesses online. Our current portfolio includes the following:Mattress Advisor, launched in 2017Mattress Nerd, acquired in 2018Sleepopolis, acquired in 2020Mattress Clarity, acquired in 2020The Fit House, launched in 2021Garage Gym Reviews, acquired in 2021Sleepyti.me, acquired in 2022Sleep Advisor, acquired in 2022BarBend, acquired in 2023Breaking Muscle, acquired in 2023Partnerships with leading direct-to-consumer brands and media companies to grow their businesses.
Pillar4 has operations in Charlotte and Springfield, MO with remote teammates stretching to Denver and Portland.
One Better Ventures (OBV) is an investor in Pillar4. OBV is a consumer-focused venture capital firm focused on creating sustainabl