GTM Engineer

The company
Paramark helps CMOs and CFOs invest in marketing with confidence and predictability. There are proven scientific ways to do this, but they are poorly understood and practiced by only a tiny fraction of teams. Companies waste millions on campaigns that don’t work, while failing to invest in critical long-term initiatives whose impact is harder to measure. Most are sorely lacking in both measurement and experimentation capability.
We’re fixing this by creating a system of record that teams will use to understand and forecast the impact of their Marketing, as well as to experiment with new ideas. The opportunity is huge: 100k+ mid-market businesses worldwide, spending $1T on marketing annually, with a large chunk of that going to waste. Our target customer spends between $10M and $100M+ on Marketing annually.
We founded the company in 2023 and are seeing strong traction. We have customers, revenue, and are seeing growth every month. Average customer contract value is ~$80k.
We work 3-5 days a week from our office in SF. We thrive on in-person collaboration, but we also want to strike the right balance and give everyone the flexibility they need.
We’ve raised $8M from top tier investors and have several prominent CXO-level advisors and angels from companies like OpenAI, Dropbox, Salesforce, Miro, Webflow, Asana, Pilot, Otter, and Gong.
The opportunity
We're looking for a GTM Engineer to support our marketing and sales tech initiatives. This role is neither about spraying or praying nor about signals and intent. It's about helping our audience get the answers and information they need throughout their buying process. Privacy and respect are core to our team. We're a marketing-led company which means we want prospects to have all the information they need to make a buying decision.
What will this role involve?
Launch marketing plays: design, implement, and scale high-impact campaigns.
Streamline buying process: streamline the various interactions prospects have with sales to improve their experience.
Automation: build internal tools and processes to increase marketing and sales velocity.
Experimentation: design thoughtful experiments across our GTM surfaces to find growth opportunities.
Insights: find and implement modern GTM tools that help with all of the above.
What will it take to be successful at this role?
Proven results: 5+ years in an ops or analytics function in growth / marketing / sales.
Experimentation mindset: understanding of and experience with a hypothesis-driven culture.
GTM tool experience: understand the landscape of modern data, crm, marketing, ai, and agent tools.
Strong analytical instincts: experience with data-driven decision making.
Collaborative leadership: you lead through influence and align teams around growth goals.
What tools will you work with?
Our stack includes Clarify (CRM), Default (Scheduling), Customer.io (Emails), Apollo (Sequences), Zapier (Automation), and Framer (Website).
Benefits and culture
We have kids, family lives, and health problems to manage. We don’t think early stage startup life requires 18 hour days, or even 12 hour days. We’re intent on building a different kind of culture, one that is truly sustainable. That means reasonable working hours (we’re out of the office before 6), taking a break when we need it, and checking in with each other. Our Purpose, Mission, and Values guide us.
Simple Time off policy : all federal holidays plus 4 weeks of PTO per year. Health comes first, and everyone needs to take time off to recharge and rejuvenate.
Medical, dental, and vision insurance provided with 100% of employee premiums covered.
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Purpose, Mission, and ValuesHow we workAbout the foundersTime off policy