GTM Engineer (Contract)

GTM Engineer (Contract) Project-based GTM Engineer for Clay, Make.com, and HubSpot Workflows
Born out of a leading mid-market Private Equity firm, Sierra Growth Partners is a boutique go-to-market consulting firm that helps founder-led B2B companies ($5M–$30M ARR) scale revenue, operationalize GTM strategy, and prepare for exit. We embed with clients, build scalable systems, and drive outcomes that matter—pipeline, conversion, and enterprise value.
About the RoleSierra Growth Partners is looking for a creative, innovative GTM Systems & Automation Engineer to bring clarity, speed, and scale to how our clients generate and convert pipeline.
You’ll design and build workflows across HubSpot, Salesforce, Clay, and Make.com to automate lead enrichment, routing, reporting, and outbound readiness. You’ll also implement SPICED-aligned processes inside client CRMs and create dashboards that expose what's working—and what needs attention.
This role is ideal for someone who can move fluidly between strategy and execution, combining strong GTM instincts with low-code automation skills. In the process, you will learn about how our clients build enterprise value and position themselves for exit.
What You’ll DoDesign & build workflows that handle lead intake, enrichment, scoring, routing, and lifecycle progression across CRM and automation layersOwn CRM hygiene and structure: Define stages, triggers, and status logic to reflect real-world buyer journeysBuild executive- and rep-level dashboards in HubSpot and SalesforceOperationalize SPICED methodology in opportunity management workflows and templatesAutomate outbound readiness: Push enriched leads to outreach systems with personalized fieldsCreate and manage multi-tool sync logic using Make.com (e.g., Slack alerts, Notion updates, Airtable sync)Support GTM teams with documentation, training, and iteration of what you’ve built
Key ResponsibilitiesArchitect and maintain automated lead workflows using Clay, Make.com, and CRM platformsBuild and refine dashboards that expose pipeline health, assignment speed, lead quality, and conversion efficiencyCreate enrichment and scoring logic (e.g., ICP fit tiers) in ClayRoute leads based on match score, channel, and sales team capacitySet up alerts and reporting around hot leads, stuck deals, or funnel drop-offMaintain system hygiene, field mapping, and logic documentation
Tools You'll Work WithClay (AI enrichment, lead scoring, outbound prep)Make.com (workflow logic, automation, system sync)HubSpot (CRM, workflows, dashboards, pipeline architecture)Salesforce (CRM, custom workflows, reporting dashboards)
What Success Looks LikeInbound leads are automatically enriched, scored, and routed within SLA (95% enriched and routed within 15 minutes)Dashboards allow execs and reps to make fast, data-driven decisionsReduced manual triage time for AEs (as measured by AE spending less than 1.5 minutes per lead)Increased match-tier accuracy and conversion by channel (Tier 1 leads convert at 3X rate of Tier 3 leads, improving lead to opportunity conversion rate by 15%)Outbound reply rates increase to 15% through enrichment-driven personalization (3+ enriched fields per lead)
Who You AreA systems thinker who thrives on simplifying complexity and automating the tediousExperienced in GTM or RevOps roles, ideally with B2B SaaS clients in the $5M–$30M rangeSkilled in Clay, Make.com, HubSpot, and Salesforce — or equivalent toolsComfortable designing end-to-end workflows across multiple systemsConfident building dashboards and logic that reflect real-world sales strategyResourceful, autonomous, and always thinking one step ahead
Contract DetailsThis is a 1099 contractor role, scoped by project and hoursWork is remote and async-first, with occasional syncs as neededInitial engagement is project-based, with potential for ongoing retainer or full-time role
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